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Email Marketing

Email is still one of the most powerful tools for nurturing relationships and driving sales — when it’s done right. At The Development Agency, we treat every campaign like a carefully prescribed formula: the right message, to the right audience, at exactly the right time. Our goal is simple — to boost engagement, improve retention, and make every email a revenue driver.
Our Unique Step Process

Our Treatment Plan

This mirrors the medical theme: explain the diagnosis → treatment → recovery flow.

Diagnosis (List & Strategy Audit)

We start by reviewing your current email list health, segmentation, and past campaigns to uncover gaps and missed opportunities.

Prescription (Strategy & Content Plan)

We create a targeted email marketing plan, including audience segments, campaign objectives, content themes, and automation flows.

Ongoing Care (Testing & Optimisation)

We monitor campaign performance, A/B test subject lines, and refine messaging to continuously improve results.

Treatment (Design, Build & Automation)

We design high-impact templates, write persuasive copy, and set up automated campaigns that work while you sleep.

Services Within the Service

Our Email Marketing Specialties

From diagnosing usability issues to creating stunning, functional interfaces, we cover every stage of the design journey.

Campaign Strategy & Planning

We map out the right sequence of messages, ensuring each email has a purpose — from building trust to closing sales.

Personalisation & Segmentation

Deliver the right message to the right person at the right time with advanced audience targeting.

Performance Tracking & Reporting

Detailed reports with actionable insights — so you know what’s working and what to improve.

Template Design & Development Automation & Drip Sequences

Set up high-converting flows such as welcome series, abandoned cart recovery, and re-engagement campaigns that work 24/7.

What We Offer in Email Marketing

We go beyond making things look pretty — we design experiences that solve problems, guide users, and drive results.

Custom Campaign Strategies

A tailored plan for attracting new leads, nurturing existing customers, and winning back those who have dropped off.

Automation Workflows

From welcome series that make a great first impression to abandoned cart sequences that recover lost sales, we build flows that work on autopilot.

Template Design & Build

Visually appealing, mobile-optimised email templates designed to match your brand while maximising readability and click-through rates.

Audience Segmentation

We divide your audience into targeted groups based on behaviour, demographics, and preferences, ensuring every message feels personal and relevant.

High-Impact Copywriting

Engaging subject lines, persuasive messaging, and strategic calls-to-action that motivate readers to act as high copywriting

Performance Analysis

Continuous tracking of open rates, click-through rates, and conversions, with data-backed recommendations to improve results over time.

Services Within the Service

Why Choose TDA for Email Marketing?

Because your subscribers deserve more than generic blasts — they need personalised care.

Specialists in Digital Retention

Specialists in Digital Retention

We diagnose your email list health and prescribe campaigns that keep customers engaged.

Proven Results Across Industries

Proven Results Across Industries

From eCommerce to corporate, we’ve delivered measurable growth through targeted email strategies.

Platform Mastery

Platform Mastery

Certified experts in Mailchimp, Klaviyo, HubSpot, and more — we work with the tools you already use.

 Full-Service Approach

Full-Service Approach

Strategy, design, copywriting, automation, testing — we handle every stage of the process.

Data-Driven Optimisation

Data-Driven Optimisation

Every decision is backed by analytics, so campaigns get better with every send.

Real businesses. Real symptoms. Real results.

See how we diagnosed critical issues and delivered the right treatment plans to revive their digital performance.

How We Treated Conversion Paralysis for Ezydog

How We Treated Conversion Paralysis for Ezydog

FitFuel came to us struggling with high cart abandonment, slow site speed, and unclear messaging. We ran a full UX diagnostic, streamlined their funnel, and delivered a performance lift.

Bounce Rate

80%33%

AOV

$7412%

Add-to-Cart

2.7×18%

CVR

4.3%35%

View Case Study
How We Treated Conversion Paralysis for Ezydog

How We Treated Conversion Paralysis for Ezydog

FitFuel came to us struggling with high cart abandonment, slow site speed, and unclear messaging. We ran a full UX diagnostic, streamlined their funnel, and delivered a performance lift.

Bounce Rate

80%33%

AOV

$7412%

Add-to-Cart

2.7×18%

CVR

4.3%35%

View Case Study
How We Treated Conversion Paralysis for Ezydog

How We Treated Conversion Paralysis for Ezydog

FitFuel came to us struggling with high cart abandonment, slow site speed, and unclear messaging. We ran a full UX diagnostic, streamlined their funnel, and delivered a performance lift.

Bounce Rate

80%33%

AOV

$7412%

Add-to-Cart

2.7×18%

CVR

4.3%35%

View Case Study
How We Treated Conversion Paralysis for Ezydog

How We Treated Conversion Paralysis for Ezydog

FitFuel came to us struggling with high cart abandonment, slow site speed, and unclear messaging. We ran a full UX diagnostic, streamlined their funnel, and delivered a performance lift.

Bounce Rate

80%33%

AOV

$7412%

Add-to-Cart

2.7×18%

CVR

4.3%35%

View Case Study
Crafting a Experience for Customer View

Crafting a Experience for Customer View

Local florist Petal & Stem had an issue with mobile sales. We designed a new UX that simplified browsing and improved checkout flow, boosting retention and conversions.

CVR

8.5%25%

AOV

$9215%

Sessions/User

1.9×21%

Time on Site

3m 12s29%

View Case Study

Frequently Prescribed Answers

Still have symptoms we haven't addressed? Here are answers to the most common questions we get during our digital checkups.

We provide comprehensive digital solutions including web development, mobile app development, UI/UX design, and digital marketing strategies tailored to your business needs.

Project timelines vary depending on complexity and scope. A simple website typically takes 2-4 weeks, while more complex applications can take 2-6 months.

Yes, we offer post-launch support including maintenance, updates, security monitoring, and technical assistance.

We follow an agile development methodology with iterative feedback and transparent communication.

Absolutely! We can integrate with your current tech stack to enhance your digital capabilities.

Our Medical Approach

We diagnose, prescribe, and treat digital problems with precision—like a medical team for your online presence.

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Ready to Build What's Next?

We turn your vision into scalable, reliable digital solutions.